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Outcome 03

Answer and follow up faster

Getting to the enquiry while the customer still cares.

The problem

An enquiry arrives on Friday evening and someone sees it on Monday. Or it lands in a shared inbox, or a spreadsheet, or a WhatsApp group, and whether it gets answered depends on who is paying attention that day.

What we do about it

We put a CRM in place that your team will actually open, route enquiries to the right person automatically, and set up first contact that happens immediately rather than when somebody notices. Knowing how to talk to a customer, when to talk to them and why, is most of this work.

What changes

Every enquiry gets a response, quickly, and none of them quietly disappear between systems.

How we measure it

First response time, share of enquiries contacted within the target window, and enquiry to sale conversion rate.

What this covers

CRM setup

Your pipeline currently lives in a spreadsheet and one person’s memory.

It is called leads_FINAL_v3(1).xlsx, three people have different copies open, and the parts that matter live in one colleague’s head and a WhatsApp group. That works until they take leave. We migrate you onto self-hosted Frappe CRM, de-duplicate the history, and build the pipeline around how you actually sell, with no per-seat licence bleeding you every month.

What you get

  • Frappe CRM, self-hosted, no per-seat licence bleeding you monthly
  • Your existing data migrated and de-duplicated
  • Pipeline stages that match how you really sell
  • Training, and follow-up once the novelty wears off

Bulk communication

There is a special place for newsletters sent from a Gmail address.

It is called the spam folder, and roughly half your list lives there permanently without knowing. The cause is usually dull and fixable: no DMARC, a soft-fail SPF, a sending domain with no reputation. We build the whole outbound stack, email, SMS and WhatsApp, and we fix the plumbing first, because beautiful messages nobody receives are expensive art.

What you get

  • Email, SMS and WhatsApp Business from one system
  • SPF, DKIM and DMARC configured properly, and enforcing
  • Dedicated sending domain, warmed before you send anything real
  • Segmentation driven by CRM behaviour, not a static list
  • Deliverability monitoring, so you find out before your open rate does
  • Transactional and campaign sending kept on separate reputations

AI chatbots and assistants

Most chatbots are a FAQ page with anxiety. Ours are not.

You have met the bad kind. It asks how it can help, you tell it, and it replies "I did not quite catch that" four times before offering the same three buttons it opened with. We build assistants wired into your actual stock, pricing, delivery areas and calendar, that book appointments, write to your CRM, and hand to a human cleanly the moment the conversation needs one.

What you get

  • Trained on your actual products, policies and pricing
  • WhatsApp, web chat, or both
  • Books appointments and captures leads straight into your CRM
  • Hands over to a person cleanly, with the conversation attached
Outcome 01

Get better enquiries

Advertising that reaches people who were actually going to buy.

 Outcome 02

Turn more visitors into enquiries

Fixing the page the advertising sends people to.

 Outcome 04

Connect marketing to actual sales

Knowing which campaigns produce customers, not just clicks.

 Outcome 05

Cut the repetitive work

Software doing the parts that are wasting your team.

Want to know what is actually broken?

Send us your URL and we will measure it, walk your enquiry path, and tell you what we would fix first. If nothing meaningful is wrong, we say that.

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